Small Business Owners Are Existing Meta's Facebook Platform
According to recent reports from small business owners that are currently using Meta's Facebook platform. It has become increasingly harder to promote and grow their small businesses on the once popular platform over the last decade.
Owners have experienced everything from shadow bans, losing the ability to use the online Facebook marketplace as a staging point of sale for their products to receiving weekly notices that their business page has limited actions and can't do simple tasks such as "Like" or "Follow" for 24 hours and 72 hour spans of time. Continuing to complain that Facebook has become a dictator of sorts and is controlling small business visibility which is distorting business to customer relationships and costing small business owners more in advertising costs just to get noticed.
Facebook News Feed Visibility And Current Business Page Followers
Even with mass numbers of "Followers" on your business page you are still faced with a challenge of getting your content in front of your viewing audience. Let's say that you have a fan base of about
10K Followers. You may only be getting noticed by just a few hundred of those loyal customers and the rest aren't viewing your new products because Facebook controls the flow of visibility on their platform.
The only choice in this matter is to spend more hard earned profit for advertising to promote your small business and all with the promise of maybe getting noticed by just a couple thousand of your 10k Followers. This is leaving business owners and Marketers a little bruised and creating tensions across the economic markets and forcing businesses to relocate to newer social media platforms that aren't so muddied with censorship and product visibility issues.
Should your business find a different social platform to call home?
Facebook reaches a 52% decline in company value since the start of 2022 to now with investors such as Vanguard and Blackrock selling off shares of the failing internet giant amid a bear market economy.
Facebook quietly ditched the 'It’s free and always will be' slogan from its homepage.
- The tagline was changed from "It's free and always will be" to be "It's quick and easy."
- Let that sink in for a second.
- However, by August 7, the slogan has been changed, removing the mention of the site being free and replacing it with "It's quick and easy.":
